Media planning is a process whereby research is done in order to find the best outlets to purchase advertising space. Outlets the media planner would consider include (but not limited to) traditional mediums such as Radio and Television, newspapers as well as billboards. Digital media platforms such as social media sites and websites have increased in popularity due to the proliferation of internet access.
Are you a Media Planner? Head over to our Career page to upload your resume.
As Managing Director at naughtybanana, I am responsible for leading and managing the organisation’s marketing strategies and business development. I am involved in driving brand awareness, customer acquisition, and revenue growth through effective marketing initiatives, market research, and collaboration with cross-functional teams. I have experience working with clients in various industries such as defi, crypto, music and events, consumer packaged goods to name a few. I am passionate about entrepreneurship and creative problem-solving which help me stay updated on industry trends and foster innovation to drive the organization’s competitive advantage in the market.