Marketing
Marketing is the process an organisation undertakes in order to educate as well as persuade customers about the products and or services it offers in the said market. Traditionally, marketing involves the 4 P’s. Namely, Price, Promotion, Product and Place.
Thabiso Kgabung
As Managing Director at naughtybanana, I am responsible for leading and managing the organisation’s marketing strategies and business development. I am involved in driving brand awareness, customer acquisition, and revenue growth through effective marketing initiatives, market research, and collaboration with cross-functional teams. I have experience working with clients in various industries such as defi, crypto, music and events, consumer packaged goods to name a few. I am passionate about entrepreneurship and creative problem-solving which help me stay updated on industry trends and foster innovation to drive the organization’s competitive advantage in the market.